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The Big Bold Blog
Events 6 Reasons Why Face-to-Face Events Still Matter
6 Reasons Why Face-to-Face Events Still Matter

You probably don’t need us to tell you that COVID-19 did a number of face-to-face events. In the wake of the pandemic, businesses have leapt with both feet into the world of virtual events. Yet as things begin to trend back to normal, do face-to-face events still hold an appeal? We think so. Here are six reasons […]
Digital Marketing Digital Transformation FAQ: Your Top Questions, Answered
Digital Transformation FAQ: Your Top Questions, Answered

Is digital the final frontier for business? Whatever the case, it’s definitely the latest. Digital transformation represents the most recent technological arms race of the business world. Yet many businesses still find themselves behind the curve, even wondering what the fuss is about. Wonder no longer. Here’s our digital transformation FAQ to answer your top questions. […]
Digital Marketing AI-Generated Content for Content Creators
AI-Generated Content for Content Creators

If you’ve ever seen The Matrix movies, you are familiar with AI (artificial intelligence). Do you ever get the feeling you are living in a simulation? The fact is that artificial intelligence has quickly become integrated into our lives so well, you have become accustomed to it. Have you ever come across an article that […]
SEO How to Create a Brand Voice That Boosts Your SEO Strategy
How to Create a Brand Voice That Boosts Your SEO Strategy

If you own a business, you already know how important it is to have a digital presence and a loyal base of followers on the internet. According to new information from the PEW Research Center, 85% of Americans are on the internet daily, with over 30% online constantly throughout the day. The question is how, do you connect […]
Events How To Keep Attendees Engaged During a Virtual Event
How To Keep Attendees Engaged During a Virtual Event

With the current pandemic, most marketers have resulted in virtual events. These events offer various benefits, such as greater audience reach and increased revenue. But, there’s one major drawback: virtual fatigue. Most people are constantly on their screen with back-to-back video calls, which can be very tiring and boring. To keep your attendees engaged and […]
Events The Change and Adaptation of Corporate Meetings
The Change and Adaptation of Corporate Meetings

Do the words “virtual meeting” bring a chill down your spine? Or do you enjoy the option to wear comfy pants during corporate meetings? Whatever your stance is on the matter, we can all agree the virtual meetings were the savior of 2020. When COVID-19 stopped in-person meetings, the corporate world had a choice: shut […]
Events Why Gamification is the Latest and Greatest Way to Engage
Why Gamification is the Latest and Greatest Way to Engage

Did you know that 95% of employees like using elements of gaming in their work? If you want to find more ways to engage your employees, clients, and potential clients, gamification might be the answer you’re looking for. Here is a breakdown of gamification and how it works. What Is Gamification? Gamification is the process of adding […]
Events How Event Apps Can Help Keep Your Events Safe
How Event Apps Can Help Keep Your Events Safe

Event apps allow companies to create an event-specific app for their event attendees. Everything for the event is in one place and can be accessed on the attendee’s smartphone or mobile device. Millions of events were cancelled all over the world due to the pandemic. This year, as the vaccine is rolled out and Covid cases drop, we […]
Digital Marketing Here’s What’s Happening With the 2021 Google Update, Core Web Vitals
Here’s What’s Happening With the 2021 Google Update, Core Web Vitals

Worldwide we make, on average, 1.2 trillion Google searches a year. It seems like every day there’s another Google update. These updates are to ensure the best user experience for all those searches. From time to time, Google’s updates change the ranking factors. This can cause some angst amongst digital marketers and SEO professionals! This is due to fear […]
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